stages of

Therefore, Marketing .0 also follows this line, but from the perspective of companies, which can and should also contribute to the construction of this more inclusive and sustainable society. How has Marketing evolved over the years Marketing evolved from product-centric (1.0) to consumer-centric (2.0, then to human-centric (4.0), 

then marketing entered the digital era (4.0), but now it is involved in the challenges that technology has brought to humanity (.0). This is a summary of the evolution of marketing over  Bank Email List the years, which we will detail below. But do not understand each stage as definitive: there are companies that still think with the Marketing 1.0 or 2.0 mentality... 

There are even brands that focus only on their products or that have not yet entered into digital transformation ... Thus, understand this division into evolution as a marketing guideline for those businesses that want to adapt to the changes in the world and succeed in the market. If you are one of these companies, then you will love what is coming.